Plaque

(lost) Rainbow Corner

Erection date: 22/2/1948

Inscription

RAINBOW CORNER
This plaque is placed here as a tribute to all ranks of the United States who knew the original "Rainbow Corner".

February 22nd 1948 

{Illegible} and Co., Ltd

Site: Rainbow Corner (1 memorial)

WC2, Shaftesbury Avenue, 23

We thank Jamie Davis for finding this link to the British Pathe news film of the unveiling and this Newspaper Archive report from the North Adams Transcript of 22 Feburary 1949: “Former American troops have a 'Rainbow Corner' to come back to in London.  The American Red Cross club where millions of American GIs relaxed off-duty is being reopened as a British-run glorified milk bar – American style.  American Minister Julius Holmes, a wartime brigadier general on General Eisenhower’s staff, unveiled a bronze plaque on the site today.  It is dedicated to the 8,000,000 troops who passed through the doors of 'Rainbow Corner'. “

That makes it pretty clear that the erection of the plaque was a publicity stunt to advertise the milk bar. We don't know how successful this was but the buildings were all gone by 1963. 2014 and we read that at this address Jamie Oliver's new venture, Jamie's Diner, is serving American style hot dogs, shakes, salads and fries. Coincidence or does he know the history?

Go to our page for Rainbow Corner itself (top right) and see there the British Pathe footage of the joyful closing party.

Credit for this entry to: Jamie Davis

This section lists the subjects commemorated on the memorial on this page:
Rainbow Corner

Subjects commemorated i

Rainbow Corner

Club for the American forces in the UK during WW2. Also known as the American...

Read More

American troops in WW2 in London

During WW2 the US armed forces worshipped at the Grosvenor Chapel and partied...

Read More

Nearby Memorials

Guildhall School of Music - Tallis

Guildhall School of Music - Tallis

EC4, John Carpenter Street

This complex of buildings was created to house the Guildhall School of Music, who had outgrown their premises at Aldermanbury. Designed b...

1 subject commemorated
Albert Bridge boundary markers

Albert Bridge boundary markers

SW11, Albert Bridge

A pair of these markers is attached to each side of the bridge, with CP always to the north and BP to the south. Chelsea Parish and Bat...

1 subject commemorated
Chelsea Physic Garden

Chelsea Physic Garden

SW3, Royal Hospital Road, Swan Walk

Royal Borough of Kensington and Chelsea The Chelsea Physic Garden was established by the Worshipful Society of Apothecaries of London in...

5 subjects commemorated, 1 creator
Victoria Park

Victoria Park

E9, Grove Road, Victoria Park

Victoria Park, a park for the people of the East End, begun in 1844. Bow Heritage Trail

1 subject commemorated, 1 creator
Charles Bowerman

Charles Bowerman

N5, Battledean Road, 4

Historic House Charles W Bowerman (1851 - 1947), veteran of the printing trade union movement, lived here 1892 - 1947 London Borough of...

1 subject commemorated, 1 creator

Previously viewed

Raine's House - charity boy

Raine's House - charity boy

E1, Raine Street, Raine's House

The motto above the door reads ‘Come in and learn your duty to God and man’. The scholar statues on the front are copies. The originals w...

2 subjects commemorated
Janina Gehlau

Janina Gehlau

EC4, Ludgate Hill

Janina was brought down by a left-turning lorry at about 11.30am on Friday 17 October 2014. She died 3 days later in hospital, the second...

2 subjects commemorated
Teddington Studios - Irene Handl

Teddington Studios - Irene Handl

TW11, Broom Road, Teddington Studios

July 2015 The Mirror reported that 4 of these plaques (Benny Hill, Tommy Cooper, Sid James and Irene Handl) were stolen just prior to the...

1 subject commemorated, 1 creator
ICI - 4 - McGowan

ICI - 4 - McGowan

SW1, Millbank, 9, Imperial Chemical House

For an idea of what this area used to be like see this 1894ish map. It was all redeveloped following the 1928 flood. This block was desig...

1 subject commemorated, 1 creator
St George's Circus - clock tower

St George's Circus - clock tower

SE1, St George's Circus

Our image comes from Historic England where we found the designer, Groll, but don't trust the dates given there.

2 subjects commemorated, 1 creator